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My DNA Experiment

lessons learned

The road to success can be a long one


It has been awhile since I have written anything on this site.

Long story short, I have been busy getting a new service business off the ground. Most of my past few months have revolved around building this up.

I have been online for about a year and I will be the first to admit that things have not been as easy ass I thought they were going to be.

The biggest struggle I have had to work through has revolved around having the proper mindset needed to be successful.

Without the proper mindset, you will not have the mental toughness needed to take action and to persevere when you have set backs.

With that in mind, I offer you 24 mindset lessons learned that you may need in order to succeed in online business. Read More…

A Friday Message: 80 Quotes on Mental Toughness thumbnail

Who doesn’t love a good quote?


I have always found that if you are stuck in a rut, when you feel beaten down (mentally or physically), a great sentence from a great achiever just might be the catalyst you need to get up and keep moving toward your goals.


The subject of being mentally tough is one that has always fascinated me. There is a definite art and science to being able to follow through and take massive action in the face of defeat.


Sometimes we get so beaten down when we do not experience success as fast as we want that we start to become apathetic.


When we feel like times are getting hard and it seems easier to quit, we all need that encouraging word to remind us that the freedom we are all striving for might just be on the other side of the wall that we see before us.

  [click to continue…]

How to Create Your Customer Avatar

In Part One of this two part series on the importance of having an imaginary friend, I discussed a few points on why it is important to develop a customer avatar to help guide you in your online (or even offline) efforts.

The information was a fairly decent review, but the post itself did not cover one fundamental aspect:

How do you start? [click to continue…]